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The Metric Digital Blog

A Blog on All Things Digital Marketing

What Clients Ask Us: How should new brands think about their digital marketing budget? Brands preparing to launch must reframe their initial spend as more than just a pure marketing budget, but an invaluable investment in research and development. Let's look at the numbers. What Clients Ask Us: Should brands invest significantly above the paid social funnel with influencer marketing? When we run account audits, we look for two key things. First, ways to unlock revenue growth, aka scale, and second, areas for cost savings, aka efficiency. Here's what we discovered on our most recent audit. What Clients Ask Us: How Can Ecommerce Brands Execute Winning Digital Promos? Once again, we’re tapping into our subject matter experts to answer common questions that our clients ask us. Today we'll focus on running promotions via Google, email and more! What Clients Ask Us: How Do Small Brands & Large Brands Approach Email Marketing Differently? Whether you’re a large, established organization, or an upstart brand in the growth stage, make sure your email strategy is commensurate with your company’s size. What Clients Ask Us: Why did you start your own marketing agency? In an age of marketing gurus and growth hackers, this is something that is true. If you consistently grow brands and treat people well, clients will refer you business. What Clients Ask Us: How do you set up and launch an ecommerce store from scratch? As a performance marketing agency, we’re platform agnostic. Our goal is to help your store grow revenues in whatever way is best for you. And there are tons of great options out there. What Clients Ask Us: Auto vs Manual Bidding on Facebook? Let's tap into our subject matter experts to help your company tackle its most pressing digital marketing challenges. Today's question: Should I use automatic bidding or manual bidding for my Facebook campaign?